Day 1: My Phone’s Top 3 and Answers to 3 Questions

📊 Q1: What sites/apps do I visit most often?

Screen Time Today 10/31/2025 (11:16 a.m.): Before lunch my screen time has already hit 2h 7m.

1. TikTok- I doomed scrolled and watched the short vertical drama ads for 1h 21m. This is what I open first on Fridays on my day off of work. I fully procrastinate anything adult related and just watch TikTok for the first hour or so.

2. Bookshelf- I read some of my reading material for the week for class. I spent 27m reading before I decided to write this blog post for school (Not last minute so that is a win for me).

3. Chrome- Google Chrome is my go-to and closely in second is Google assistant for any questions I have or even just curiosity over things. Today I have spent 3m on chrome. If the FBI was to look at my Google history some days, they would have serious questions I am sure of it.

😊😡 Q2: Positive or negative reactions?

As we all know the things that come across our screens sometimes make us just close that app out immediately. So, to be able to just say positive reaction or negative reaction to an app truly depends on the type on content that I am seeing. For the most part with TikTok I have a positive reaction. I have created an FYP that shows me a multitude of things some educational for marketing, some videos where the commenters are truly showing what it means to uplift others, and some very funny videos. Some days the negative reaction comes from the sadness and sorrow that is being pushed in my face on repeat. 

The bookshelf app is a positive for me. I love to read, and I love to learn new things especially random things. So even though the bookshelf app does hold the course material for my classes. Those reads are still interesting to me. 

At last Chrome and Google assistant. Depending on what I look up or ask depends on the reaction that I have. I have a positive reaction to the vast knowledge that is Google but sometimes that knowledge isn't what I wanted to hear or see. 
So again, to try and say that I have one emotion to an app or website isn't possible. And in trying to do so would mean straying from the honesty that my personal brand relies on. 

🎯 Q3: Digital media in marketing today?

In today's digital ecosystem, platforms, and applications are deliberately interconnected through sophisticated data sharing networks, algorithmic alignment, and cross platform tracking. This creates a seamless web of ad repetition that follows us around from one app to another often without awareness.

The strategy is simple yet highly effective: repeated exposure breeds familiarity, familiarity sparks curiosity, and curiosity drives action. People buy items that they continue to see ads for. They become curious, they then do their investigation into the product or service and buy it.  A good digital marketing strategy works like this: a product seen in a YouTube pre-roll reappears as a sponsored post on X, then resurfaces in Google search results, and finally lands in an email inbox via retargeting. This multi-touchpoint cadence leverages behavioral patterns, scrolling habits, dwell time, search history, and even offline purchase data synced via cookies and device IDs.

The result of the digital marketing is this. Through the repetition users don't just see the ads they absorb it. Over time the item or service they have now absorbed goes from "a random suggestion" to "something I have been meaning to try". The multi touch point cadence prompts curiosity which prompts independent research (reviews, comparisons, forums), which reinforces intent. The final step is conversion which feels organic, even though it was architected from the first impression. 

Today digital marketing doesn't sale products it engineers desire through persistence, precision, and psychological nudging all of which are powered by the invisible thread connecting our digital lives.